Social TV

Details: Joseph O'Halloran; | 04 June 2021

Having just completed the second leg of the all-electric SUV racing series, Extreme E has joined forces with content distribution platform Socialie to enhance the management, distribution and ROI of its social media content.
Extreme E Socliae 4 June 2021

Details: Editor; | 27 May 2021

The stage is now set for the second stop in the Extreme E all electric car racing series from 29-30 May, and to boost reach in the same way as the kick off event, the organisers are again teaming up with leading short video platform TikTok to produce digital live content for the social media platform.
Extreme E TikTok 27 May 2021

Details: Editor; | 25 May 2021

Just days before the second event in the all-electric off-road racing series, Extreme E has joined forces with video game development and entertainment company One Earth Rising to create HighVoltage, a new channel on Twitch.tv and has announced has launched FanWorld, a virtual experience for people at home to bring them closer to the action.
Extreme E 25 May 2021

Details: Joseph O'Halloran; | 15 April 2021

TikTok has been the social media breakout star of 2020 and is now seeing use with major sporting events, and in the latest example the platform has found to have pulled in 18.5 million organic views for the inaugural X Prix of the Extreme E electric off-road racing series.
TIKTOK Extreme 15April 2021

Details: Editor; | 05 April 2021

In the latest of a growing number of deals involving sports right holders and leading social media platforms, the GOL channel is to offer the Basque derby LaLiga clash between Real Sociedad and Athletic Club on 7 April on Twitch.
Twitch Mediapro Liga 5 April 2021

Details: Editor; | 17 March 2021

Just as the second annual TikTok Benchmarks & Strategy Guide from Conviva was warning that brands had to figure out quickly how to take advantage of a medium showing explosive growth, UK broadcaster Channel 4 has done just that for its main linear channel and its leading digital service.
TikToklogo 17Mar2021

Details: Joseph O'Halloran; | 17 March 2021

The second annual TikTok Benchmarks & Strategy Guide from Conviva has revealed massive added take up of the social media phenomenon over the last twelve with accounts amassing an average of 494,000 new followers from February 2020 to February 2021.
COnviva TikTok 17March 2021

Details: Joseph O'Halloran; | 12 February 2021

In a powerful demonstration as to how much the short-form mobile video app’s reach and importance has grown into the mainstream video arena, TikTok has signed a deal with European football governing body UEFA to become the first digital entertainment platform to partner with the forthcoming EURO tournament.
EURO2020 HC London 13feb2021