Online video consumption is booming. Across every conceivable metric – watch time, engagement, monetization, content creation, and more – online video is becoming a massive, disruptive force in the broader video/TV industry.
As online video becomes ubiquitous, viewers now expect a better than TV viewing experience, with the video quality of television and the interactivity and personalization of the web.

Online video consumption is booming. Across every conceivable metric – watch time, engagement, monetization, content creation, and more – online video is becoming a massive, disruptive force in the broader video/TV industry.
As online video becomes ubiquitous, viewers now expect a better than TV viewing experience, with the video quality of television and the interactivity and personalization of the web. That in turn puts significant pressure on content providers and their delivery partners to meet increasingly higher expectations.

Keepixo’s Genova Live:Speed is the latest addition to Genova Virtualizable Software family of products. It runs on the Kontron SYMKLOUD platform and leverages Intel’s Quick Sync Video (QSV) technology to dramatically increase transcoding density; minimize power consumption while meeting professional service grade levels.

HBBTV is a global initiative targeted at bridging broadcast and broadband delivery of content and services to allow consumption of content on connected TVs, set‐top boxes and mobile devices. Since its release in 2010, the HbbTV standard has gone through two specification updates. The first one took place in November 2012 with the release of version 1.5 which mainly added support for MPEG-DASH Adaptive Streaming on the broadband link.

Framing the challenge

We’ve heard these words of wisdom before: “There must be a better way. It shouldn’t be this hard. Find a better mousetrap.” For today’s content providers and programmers, whether traditional or digital, preparing and delivering content has never been more challenging or complex. As executives are charged with recreating the broadcast experience for over-the-top (OTT) delivery, they must assemble multiple vendors and manage highly-complex integrations. The result is an expensive and static operation that requires disruptive hardware updates every 24 months on average to stay competitive.