
Rapid TV Everywhere - April 2020
In this month’s issue: we look at what the mass availability of 5G networks means to the TV and video industry; how effective cloud-based workflows offer a solution to controlling content in mixed environments; how to ensure quality of service in streaming; do broadcasters need to learn from digital advertising in terms of monetising connected TV; why AO can allow hybrid TV to allow advertisers to better understand viewers and subsequently tailor content and adverts to best respond to their needs; why radical change is essential if TV companies want to take OTT to the next level; the way in which cloud and SaaS, supported by 5G, networks could lead; piracy and how to combat the new threats; to new advertising models and content options; how newsrooms can thrive and be positioned for sustained creative and commercial success.