
Signal-To-Screen OTT & TV Everywhere Solution Brief
Framing the challenge
We’ve heard these words of wisdom before: “There must be a better way. It shouldn’t be this hard. Find a better mousetrap.” For today’s content providers and programmers, whether traditional or digital, preparing and delivering content has never been more challenging or complex. As executives are charged with recreating the broadcast experience for over-the-top (OTT) delivery, they must assemble multiple vendors and manage highly-complex integrations. The result is an expensive and static operation that requires disruptive hardware updates every 24 months on average to stay competitive.
We’ve heard these words of wisdom before: “There must be a better way. It shouldn’t be this hard. Find a better mousetrap.” For today’s content providers and programmers, whether traditional or digital, preparing and delivering content has never been more challenging or complex. As executives are charged with recreating the broadcast experience for over-the-top (OTT) delivery, they must assemble multiple vendors and manage highly-complex integrations. The result is an expensive and static operation that requires disruptive hardware updates every 24 months on average to stay competitive.