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Media Analysis

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It may be currently struggling with declining viewing figures, but the national sport in the US is the most popular sport to live stream on digital devices in the US, with 66% of live sports viewers (LSVs) saying they’ve watched an NFL game on a PC.

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Despite the uncertain future of Spain’s free-to-air (FTA) TV advertising market, Atresmedia and Mediaset continue to boast strong financial results.

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A Business Bureau report has revealed a decline in pay-TV’s average revenue per user (ARPU) across Latin America, particularly in Argentina, Mexico, Colombia, and Peru.

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The average daily time spent in India on consuming content online is 44 minutes higher than that on television among young people, according to research by Chrome Data Analytics and Media.

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Scripted TV production in the US — excluding online content — declined in 2016, largely due to lower origination by the cable networks.

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Over the last year, the number of pay-TV operators, range of offerings and channel availability have all increased in Mexico.

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