Global SVOD subscriptions will increase by 321 million between 2023 and 2029 to reach 1.79 billion, according to figures just released by Digital TV Research. The U.S. will account for 30 million new subscriptions during this period.
MainConcept has added support for VVC/H.266 and MPEG-5 LCEVC to the latest version of its real-time encoding application for OTT and TV broadcasting workflows, Live Encoder 3.4. The company says v3.4 can help transform live video distribution.
Hawk’s demand-side platform is going to ingest Samba TV’s first-party geographic audience data to give advertisers a privacy-safe and unbiased insight into TV advertising reach analysed at a geographic level.
Market intelligence firm TrendForce says the traditional peak period for television set shipments, Q4, has seen a year-on-year unit decline of 1.7%. Just 54.55 million units moved. Q4 shipment volumes are the lowest in nearly a decade.
HbbTV OpApp now has improved support for rendering IP-delivered linear channels, including enabling regular HbbTV interactive (Red Button) applications to appear alongside IP-delivered linear channels and operator-managed user interface elements.
Papercup is shaking up the world of content localisation with its ability to create expressive synthetic voices for video dubbing, and the latest company to use its technology is Fuse Media. The content owner has dubbed 200+ hours so it can distribute into Mexico.
DTG has released a guide to FAST TV that highlights opportunities for standards to support FAST distribution. Noting the potential role of DVB-I, it also flags the opportunity to develop a metadata specification to support FAST library content search and discovery.
What’s the secret to be a successful broadcaster today? Getting the balance of TV and OTT right. If you are a broadcaster, you need more than just TV presence to thrive in today’s multiscreen world. To keep up with the ever-evolving viewer demands and make the most of your content libraries, you need to diversify your presence across OTT and CTV/Free Ad-Supported Streaming TV (FAST).