Global broadcasters unite for One World: Together At Home | Major Businesses | Business
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The world’s premier broadcasters are teaming to show One World: Together At Home a virtual concert organised by the World Health Organisation (WHO) and anti-poverty campaign organisation Global Citizen and starring Paul McCartney, Lady Gaga, Chris Martin, David Beckham, Elton John and Stevie Wonder.

beIN togtherathome 8Apr2020The digital special will go out across the world on 18 and 19 April supporting the fight against Covid-19 and celebrating and supporting healthcare workers. It will also include additional artists and performances from all over the globe as well as unique stories from the world’s healthcare heroes. Broadcast organisations involved in the initiative include ABC, beIN Media Group, the BBC, NBC, ViacomCBS Networks and RTÉ. The event will also be a multi-hour digital broadcast streaming online on multiple global platforms including Alibaba, Amazon Prime Video, Apple, Facebook, Instagram, Twitch, Twitter, Yahoo and YouTube.

Commenting on the initiative, WHO Director-General Tedros Adhanom Ghebreyesus said: “The World Health Organization is committed to defeating the coronavirus pandemic with science and public health measures, and supporting the health workers who are on the frontlines of the response. We may have to be apart physically for a while, but we can still come together virtually to enjoy great music. The One World: Together At Home concert represents a powerful show of solidarity against a common threat.”

Hugh Evans, co-founder and CEO of Global Citizen, added “As we honour and support the heroic efforts of community health workers, ‘One World: Together At Home’ aims to serve as a source of unity and encouragement in the global fight to end Covid-19. Through music, entertainment and impact, the global live-cast will celebrate those who risk their own health to safeguard everyone else’s.”

One World: Together At Home will be broadcast by beIN Media Group across its global network of 43 markets, including the 24 countries of the Middle East and North Africa. Remarking upon on its participation, the group’s chairman Nasser Al-Khelaifi said: “We are extremely proud to be an international broadcast partner of this truly historic global moment – which will unite the world in solidarity and hope.

"Millions of families across the world, and our home region of MENA, have been affected by the devastating pandemic, so this is a unique and uplifting opportunity for us all to unite together, while also paying tribute to the brave healthcare workers who continue to carry out their life-saving work. At beIN we’re immensely proud to play our small part in bringing this inspiring concert to millions of households around the world.”