Pluto TV plots LATAM launch for March 2020 | VOD | News | Rapid TV News
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Furthering its orbit, ad-funded streaming service Pluto TV is to launch in Latin America at the end of March with an initial slate of twenty-four free premium channels.
AppleTV iOS PLutoTV 2Sep2019
The ViacomCBS-owned service TV service will offer a broad range of genre-based content in Spanish and Portuguese and will be available on cable operator platforms, www.pluto.tv, and in an app to download on iOS and Android devices.

Individual programming will include a variety of channels, including action, comedy, drama, horror, games, sports, music, kids and family, cooking, travel, mysteries, wildlife and reality. These will include Pluto TV Cine Estelar, Pluto TV Cine Acción, Pluto TV Cine Drama, Pluto TV Cine Comedia, Pluto TV Cine Terror, Pluto TV Series, Telefe Clásico, MTV Vintage, Nick Pluto TV, Nick Jr. Pluto TV, Pluto TV Junior, Pluto TV Kids, Pluto TV Anime, Pluto TV Deportes, Pluto TV Cocina and Pluto TV Viajes. Following the initial launch, Pluto TV will continue to add content channels to reach more than 80 on-demand channels by the end of calendar 2020 including.

Some of the types of channels include branded partner channels, Pluto TV original channels, owned and operated, and pop-up channels that are designed with limited windows to tap into  topics, cultural moments, and single series marathons. For example, in advance of the launch of the MTV series, The Hills: New Beginnings, Pluto TV offered the original series The Hills. Similarly, other popular channels include hits such as Baywatch.

“The launch of Pluto TV in Latin America enables our partners to offer their viewers a new value-added service, complementing their premium and linear offerings,” said Pierluigi Gazzolo, president of studios and OTT for ViacomCBS Networks International. “I am confident that Pluto TV will quickly become an essential platform for partners and consumers across Latin America as it has been in the US and Europe.”

“The launch of Pluto TV across Latin America marks another huge step toward achieving our mission of entertaining the planet,” said Tom Ryan, CEO and Co-Founder of Pluto TV. “We see massive opportunity and consumer demand for a high quality, free ad-supported streaming TV service throughout Latin America and therefore are excited to introduce viewers in the region to Pluto TV very soon.”