IBC 2019: Eutelsat returns to US mass market with Orby | Satellite | News | Rapid TV News
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As it builds out its offer that it launched in 2018, next-generation, low-cost service provider Orby TV has engaged Eutelsat Americas for satellite capacity on the EUTELSAT 117 West A satellite.

Orby Eutelsat 14Sep2019Orby TV has two base programming packages priced at $40 (Essentials) or $50 (Extras) per month for up to four rooms, with optional premium network programming packages and DVR service available. All fees and taxes are included in the monthly prices. Local channels and unlimited use of the Orby TV interactive program guide is provided at no additional charge, even if the subscriber decides to turn off the monthly paid Orby TV service. Orby TV hardware is available for purchase in all US Best Buy and select Target retail locations, with select independent dealers, or online with free shipping at www.OrbyTV.com.

To fulfil its business, Orby TV is taking advantage of EUTELSAT 117 West A’s Ku-band coverage of the US to distribute its satellite television service, featuring pay-as-you-go flexibility, popular networks and free local channels with no credit checks or contractual commitments. The deal marks Eutelsat’s first major mainstream English language DTH bouquet to launch in the US market in over 20 years.

“[We are] very pleased to enter into a multi-year agreement with Eutelsat to help us reliably deliver a quality, best in-class pay-TV experience that is affordable with no Internet streaming required,” said Orby TV CEO Michael Thornton. “With Orby TV prices starting at just $40 per month and the flexibility of the prepaid model to turn the service on/off, while always enjoying free local programming and use of the interactive guide, Orby TV is filling a void in the US marketplace.”

Mike Antonovich, CEO of Eutelsat Americas, added: “This ground-breaking deal showcases the important role satellite continues to play in TV distribution, even in well-established markets. We look forward to supporting Orby TV as their innovative business and offerings continue to grow.”