IBC 2019: MediaKind launches global technology alliance | OTT | News | Rapid TV News
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Aiming to no less than ignite industrialisation of broadcast-quality streaming, media technology firm MediaKind has launched, a technology partnership to gives content providers, service providers, and operators access to solutions and services from MediaKind and its partners.

The MediaKind Universe Alliance partnership is said to be designed to enable critical industry collaboration and seamless delivery of joint solutions with a goal of advancing all aspects of video delivery and experience. It is placing special effort and focus on industrialising OTT video to broadcast-quality and scale.

Partners span from cloud-based services to self-service enablement for as-a-Service (aaS) offerings to monitoring and quality of experience and offers application-specific, end to end solutions that directly address the challenges of content providers, service providers, and operators. The association is designed to respond to the growth of as-a-Service solutions across the media chain and the need for more agile and flexible pathways towards cloud-based, bandwidth-efficient, IP-centric offerings.

By harnessing the complementary technology and resources of the partner program, MediaKind Universe Alliance says that customers can tap into a wealth of expertise, fast-to-deploy solutions and managed services to gain a highly edge in an increasingly fragmented media landscape.

“The aim of the programme is to build lasting connections with our technical partners and continue to launch new, innovative real-world solutions for our customers,” explained MediaKind chief business officer Raul Aldrey. “By investing time and resources in these long-term and mutually beneficial relationships, we can continue to push the boundaries across the entire media chain. Customers can tap into a wider range of compatible technologies and infrastructures that respond to today’s shifting media landscape.”