ALI, Vewd bring OTT functionality to entry-level set-top boxes | Infrastructure | News | Rapid TV News
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With the intention of reducing operator costs while providing premium streaming content, ALi Corporation, a provider of silicon chipsets for the operator market, is to pre-integrate Atom technology from Vewd on its M3528 platform for set-top boxes.
Vewd Ali 11Sep2019
A cloud-based solution for legacy and entry-level IP-connected STBs, Vewd Atom is said to provide ‘a complete’ OTT experience, with minimised operator Capex. It renders all app UIs in the cloud while the device handles all video playback. This architecture is designed to help operators expand existing service offerings to include premium, local and global OTT content and avoid introducing high-cost new set-top boxes on their balance sheets.

Explaining the collaboration, the two companies say that with consumers everywhere increasingly cutting the cord, operators need a reliable, un-compromised solution that helps them quickly launch a compelling content offering without rolling out high-powered, expensive set-top boxes.

They say that Vewd Atom, together with the ALi M3528 chipset, creates a cost-efficient device that supports modern OTT services.

“Operators increasingly seek smarter ways of integrating the best of OTT and broadcast content in their offerings,” noted ALi Corporation CEO Sophia Liang. “Vewd Atom provides an easy, efficient, and reliable solution to solving an operator’s content needs. By bundling Vewd Atom with our industry-leading M3528 chipset, we enable devices that can reduce churn and boost subscriber growth.”

ALi has led this market segment for many years and we’re pleased to collaborate with them to introduce a new category of cloud-enabled, content-first set-top boxes,” added Vewd CEO Aneesh Rajaram. “Pre-integrating Vewd Atom gives operators a reliable platform ready for rapid deployment. With more consumers in emerging markets cutting the cord, the lightweight Vewd Atom was designed to delight subscribers with the latest streaming content, delivered on the most cost-efficient set-top box hardware available.”