Dish TV India, Shemaroo unveil ad-free Punjabi service | Satellite | News | Rapid TV News
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Leading Indian DTH provider Dish TV, in association with Shemaroo Entertainment, has introduced a new value-added service that it says will offer unique and engaging content to its Punjabi viewers on its DishTV and d2h brands.
punjabi active 12Aug2019
The ad-free 24X7 Punjabi Active service will offer Punjabi films, TV shows, short plays and songs. The package also includes daily Gurbani, devotional songs and latest Punjabi pop songs along with telefilms. It will also offer big premiere films such as High End Yaariyaan, Saggi Phull, Laavaan Phere, Nanak Naam Jahaz hai, Rabb da radio. Live studio music along with short films and popular chat shows like Pekeyan di thukk, Aar Nanak Paar Nanak and Live Studio will also be telecasted over weekends.

Dish TV India strongly believes that the best way to engage our subscribers is to provide a range of wholesome, exclusive and relevant content. We are glad to announce our partnership with Shemaroo to launch Punjabi Active service on both our platforms DishTV and d2h,” said Dish TV India executive director and group CEO Anil Dua, commenting on the launch of Punjabi Active. “With this latest addition to our value added service we take the entertainment quotient a notch higher and allow subscribers to watch specially curated entertainment covering the latest Punjabi movies, shows, music and more in the comfort of their home.”

Added Shemaroo Entertainment CEO Hiren Gada: “We are delighted to partner with Dish TV and offer our extensive Punjabi service to a varied set of audiences through the launch of Punjabi Active with Dish TV. As content leaders, over the years we have seen that the engagement is much higher when content is served in preferred language and through preferred medium. We are sure this partnership will entertain a massive set of audience across India.”