Hong Kong media giant PCCW Media and pay-TV firm beIN Asia Pacific have extended their collaboration to show live coverage of the forthcoming Rugby World Cup 2019.
The 2019 Rugby World Cup will be the first to be hosted in Asia, held in 12 different cities in Japan from 20 September to 2 November, with the opening match between the host country and Russia.
beIN Asia Pacific owns the rights to show the tournament which will be held in Japan and all matches will be broadcast live on a dedicated pop-up channel, beIN SPORTS RUGBY, which in Hong Kong will be shown on pay-TV channel Now TV and Now E, on smartphones, tablets, computers and Now E Android TV boxes.
Derek Choi, head of pay-TV at PCCW Media, said: “Rugby World Cup 2019 is the most anticipated event for rugby fans this year. Now TV has always been an active champion of sports in Hong Kong. We believe our extensive experience in producing and broadcasting large-scale international and local sporting events, alongside the OTT flexibility from Now E, will deliver to Hong Kong viewers a superior enjoyment of the Rugby World Cup.”
Mike Kerr, managing director of beIN Asia Pacific, added: “The rugby fanbase here has grown significantly through the popularity of the Hong Kong Sevens. With the tournament set in Asia for the very first time, it will be an amazing spectacle and the most-watched Rugby World Cup here. We are excited to partner with PCCW Media for this momentous event and are committed to bringing high-quality coverage and enhancing fans’ experience on Now TV and Now E.”