WarnerMedia selects Synamedia to improve Asia-Pac satellite delivery | Infrastructure | News | Rapid TV News
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The Asia Pacific division of media giant WarnerMedia has deployed the PowerVu content delivery solution from Synamedia to enhance its satellite content delivery system.

synamedia warnermedia 25July2019In making its technology choice, WarnerMedia needed to protect its footprint in existing markets while finding new routes to additional revenues just as satellite technologies are advancing, leases are expiring, and security is becoming an ever-increasing concern.

The end-to-end Synamedia solution is designed to allow WarnerMedia to complement its traditional satellite distribution with future IP-based delivery options, a unique capability of the D9800 Network Transport Receiver. WarnerMedia is using Synamedia’s Virtual Digital Content Manager (vDCM) with smart rate control and automation, PowerVu Network Centre (PNC), and D9800 Network Transport Receiver to help revolutionise the efficiency and speed by which its content is delivered around the world.

The independent video software provider claims that by installing its end-to-end technology, WarnerMedia will now be able to reduce bandwidth costs, deliver next-generation security capabilities, and prepare the company’s satellite system for future IP delivery innovations.

“Today’s viewers, no matter their location, expect content when they want it and how they want it. Simply put, there’s no room for delay,” Luis Esparza, senior vice president of international technology, WarnerMedia. “Synamedia understands this fact and has both a robust portfolio of solutions and an impeccable security track record. Our continued partnership is one based on proven success.”

“WarnerMedia Asia Pacific is one of the most progressive content providers in the industry today,” added Julien Signes, senior vice president and general manager, video processing, Synamedia. “Thanks to that, they are the ideal partner to illustrate how advanced technologies can continue to evolve content delivery.”