Cricket World Cup delivers on digital and linear TV ratings | Ratings/Measurement | News | Rapid TV News
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The ICC Cricket World Cup group stage and semi finals delivered 2.6 billion video views, the sport’s governing body said as the tournament reached its epic conclusion on Sunday.
EnglandAustralia World Cup semi 15Jul2019
The semi-final between India and New Zealand set a new world record by delivering the highest ever concurrent views on India’s digital platform Hotstar with a peak of 25.3 million. The previous record had been 18.6 million.

In the UK, by the end of the semi finals, the event had reached a unique audience of 20 million people through Sky Sports' live coverage and highlights on Channel 4.

The semi-final between England and Australia became the third most watched match for the event on Sky Sports after England v India and India v Pakistan, attracting 465 000 new audience through live and highlights coverage.

England's win over India at Edgbaston was the most watched cricket match within the UK across any format, since 2006. This match saw a unique audience of 3.45 million on Sky Sports, with the audience peaking at 1.8 million during India's second innings run chase.

In India, the India v Pakistan match delivered a rating of 14.8 across both Star and Doordarshan while the India v England match delivered 18 million peak concurrent views on Hotstar.

While in South Africa, the ICC claims viewership is tracking 250% higher than the ICC Champions Trophy 2017 with the most watched match in the group stage, South Africa v Bangladesh. This match saw an average audience of 1.13 million tune in, as South Africa fought to chase Bangladesh's first innings score of 330.

The old rivalry between England v Australia attracted an average audience of 587,000 in Australia, representing an increase of 504% against the same match at the ICC Champions Trophy 2017. Both matches being the most watched, for each tournament, claimed the ICC.

"We are absolutely delighted that the ICC Cricket World Cup 2019 has become one of the most watched sporting events in the world across TV and digital platforms,” said ICC chief executive, Manu Sawhney.

"These quite extraordinary numbers demonstrate how viewership habits are changing and the smart way cricket has adapted to deliver what fans today expect.”

The official tournament social channels have added 12 million new followers in the space of six weeks and attracted 386 million engagements with fans, the ICC said. In addition, its World Cup website has been visited by 65 million unique users worldwide and has had more than 250 million page views.