fuboTV sees 200% increase in minutes viewed | Ratings/Measurement | News | Rapid TV News
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fuboTV viewers watched over three billion minutes of programming during Q2, a nearly 200% spike over 2018.
fuboTV guide 12July2019
Engagement across all fuboTV platforms (connected TVs, mobile, web) saw annual growth in June 2019 vs. June 2018, the company said. Time spent (hours per subscriber) on fuboTV in June spiked 137% over prior year. fuboTV users that subscribe to all major channels (fubo Standard + fubo Extra packages) spent 142 hours on the platform in June 2019 alone.

Connected TV usage continued to be the largest driver of overall viewership as subscribers migrated to bigger screens and increasingly depend on fuboTV as a cable replacement product. Nearly 90% of hours watched were on connected TVs in June 2019, vs 67% in June 2018.

Broken down further, hours spent on connected TVs by subscriber increased 195% in June over the prior year. fuboTV users that subscribe to all major channels (fubo Standard + fubo Extra packages) watched 155 hours on these devices in June.

Entertainment content was the most watched programming category as fuboTV, which launched in 2015 as a soccer streaming service, continues to evolve into a more comprehensive cable replacement. In the past year, fuboTV has added networks from Turner and Viacom, among others. Additional Discovery channels were recently announced and will be added shortly.

Entertainment programming accounted for 42% of content watched in June, which doubled from 20% in June 2018. Entertainment was followed by sports (38%) and news/talk (20%, which nearly doubled from 12% year-over-year).

“With our subscribers watching over three billion minutes of programming last quarter, fuboTV’s expanded content offering and our industry-leading commitment to a premium viewing experience has clearly resonated with consumers,” said David Gandler, co-founder and CEO, fuboTV. “This is great news not only for fuboTV but also for the virtual MVPDs industry as a whole. Cord cutters have clearly found a better alternative to cable TV.”