Synamedia grows leadership team | Major Businesses | Business
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Supporting its rapid growth in its first year as an independent business, video software provider Synamedia has expanded its executive team with a new vice president, business development, head of US media, telco and web, as well as head of US cable.

Synamedia SabineBravo 11July2019Sabine M. Bravo, Joseph A. Sheehan and Kostas Stavrianos will be in the respective role and will be charged with working with Synamedia’s leaders to drive strategic sales and business development across multiple verticals and regions. Both will lead the teams responsible for the full suite of Synamedia’s products and services to customers in the United States.

Bravo (pictured) will manage key partners and sales operations internationally for the Video Processing portfolio. Hailing from management roles at MediaKind and Ericsson, Bravo brings to Synamedia years of expertise in strategic alliances and business strategy. Prior to these roles, she worked in sales and product marketing at Dolby Laboratories, where she led the professional product and licensing strategy and engaged with key broadcasters and professional manufacturers to identify key product developments for the media industry.

Sheehan and Stavrianos will focus their efforts and expertise on Synamedia’s customer base in the United States, where they will develop customer engagement plans and partner with strategy and product management organisations on the product portfolio and roadmap.

Sheehan will lead sales for the media, telco and web segments in the US. He joins from Nevion, where he was VP strategic sales and business development and led the IP conversion and orchestration of media networks. Prior to Nevion, Sheehan was senior sales executive at Ericsson, where he was responsible for the TV and media portfolio for service providers and media companies.

Stavrianos joins Synamedia from Imagine Communications, where he oversaw executive sales across the US and Canadian MVPDs, telco and broadcast industries. Prior to Imagine Communications, Stavrianos held various sales, product development and advisory roles at Humax USA/ SMC Networks and Comcast. Stavrianos will own customer relationships and growth of Synamedia’s business across the US cable market.

“We are thrilled to have onboarded best-in-class industry professionals to the Americas and global teams,” commented Dave Longaker, Synamedia’s senior vice president and general manager in the Americas.

“In less than a year since its launch, Synamedia has already helped service providers around the world deliver, protect and monetise video content, and we look forward to working with Sheehan, Stavrianos and Bravo...Their technical prowess and business acumen are second to none, and their deep understanding of the media, cable and telco landscapes will help us to continue to deliver on our mission to help customers transform their businesses in a new world of infinite entertainment.”