MBC adds to reality roster with The Voice Senior | Programming | News | Rapid TV News
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Pan Arab broadcaster MBC is expanding its current slate of reality TV programming with The Voice Senior, following a deal with format creator Talpa.

The Voice Senior logo 9 July 2019The Voice Senior is slated to air next year on MBC, after the third season of The Voice Kids. The fifth series of the Voice, said to be the most successful entertainment show in the Middle East, will be broadcast in the fourth quarter of this year. All versions will be locally produced by Talpa Middle East.

"We are very happy with our close partnership with MBC. Bringing The Voice Senior to MBC will extend this creative relationship to a new level. Audiences fall in love as soon as they get to know the inspiring singing seniors in this spin-off. It’s truly a family show that appeals to every generation. That is rare in today’s media landscape,” said Maarten Meijs, COO Talpa Media .

In this Voice spin-off four celebrity coaches will compete to pick their favourite seniors in blind auditions. In the Knockouts, each coach will select their two best seniors to take to the finals. In the final episode, the winner will be crowned.

Ali Jaber, group TV director of MBC Group, said: “MBC Group is thrilled to complete The Voice family by obtaining the rights for The Voice Senior. Through this trilogy – consisting of The Voice, The Voice Kids and now The Voice Senior – we are fulfilling our corporate vision of promoting talent throughout the Arab world no matter the gender, background or age.

“This partnership with Talpa is strategic for MBC Group, and we look forward to continuing it in the long-term. The Voice trilogy is a truly distinctive feature on the MBC Group television network.”

The deal brings the total number of countries that have licensed the format to 10, and second seasons have been confirmed in the Netherlands, Belgium, Russia, Spain and Germany.