Regional satellite operator Arabsat has added Moroccan free-to-air TV channel Al Maghribia to its African direct-to-home (DTH) platform, targeting Moroccans living outside their homeland.
Al Maghribia, run by Morocco’s public broadcaster Société Nationale de Radiodiffusion et de Télévision (SNRT), features entirely Moroccan made content, and broadcasts in Arabic, Amazigh and French.Following the agreement, the channel will be carried on the Arabsat-5C satellite, located at 20 degrees East.Al Maghribia will achieve further reach and viewership over Africa through the distribution deal, said SNRT (formerly Moroccan Radio Television), adding it already had long standing and successful relationship with Arabsat.
“The launch of Al Maghribia on Arabsat-5C comes as part of our core mission to connect Arabic societies across the world; we provide African, Arab and Islamic communities with the largest possible choice of free-to-air TV channels in Africa,” says Khalid Balkheyour, president & CEO, Arabsat.
“Furthermore, the broadcasting of Al Maghribiavia Arabsat-5C, highlights the continued successful Arabsat and SNRT partnership. This is expanding across additional territories beyond MENA, helping grow the reach of the existing direct-to-home portfolio of channels active on Arabsat-5C, and supporting the addition of more leading channels on Arabsat-5C in the very near future.”
