Airtel introduces prepaid bundle with Amazon Prime | Mobile | News | Rapid TV News
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Indian telco Bharti Airtel is introducing Amazon Prime Video membership to its prepaid customers in what it calls an industry first.

Comicstaan Amazon Prime Video 19 July 2018Airtel’s new prepaid bundle costs INR299 with 28 days of Amazon Prime membership at no additional cost, along with 2.5GB data per day, unlimited calls and 100 SMS messages per day. Customers with Airtel Infinity postpaid plans can also access Amazon Prime Video and other membership benefits such as Prime Music, Prime Reading and unlimited free fast shipping on millions of items.

Gaurav Gandhi, director and head, business, Amazon Prime Video India said: “Prime Video continues to entertain and delight customers across the country. We are thrilled that with the INR 299 Airtel prepaid pack, we will expand the reach of Prime Video to an even larger base of customers , who can enjoy Amazon Originals and blockbuster movies on a screen of their choice - be it their mobile device or the television in their living room.”

Prime Video offers Hollywood, Bollywood and Indian regional movies, TV shows, stand-up comedies and kids programmes. Members can also Amazon Original series like Inside Edge, Breathe, Comicstaan, Mirzapur, Four More Shots Please! and recently released Made in Heaven.

Shashwat Sharma, chief marketing officer, Bharti Airtel said: "AirtelThanks has been a hugely successful customer initiative and one of the key asks from our customers was to bring Amazon Prime to the prepaid segment. We are delighted to make this happen with our new prepaid bundle, which is a very powerful proposition. Also, with India being a predominantly prepaid market, we are excited to work with Amazon to bring the convenience of the Prime program to so many more customers across India”.

Customers can buy the pack online on AirtelThanks app, airtel.in, Amazon.in and Amazon Pay or an Airtel store. The Amazon Prime membership can be activated through the AirtelThanks app.