Telearabia PRO TV platform launches with Eutelsat CIRRUS | Infrastructure | News | Rapid TV News
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Mondo Globo/MCNC has become the first customer of Eutelsat’s CIRRUS content delivery system, with a new platform of Arabic language TV channels for the European hospitality sector.

Eutelsat CIRRUS 6Sep2018The platform, Telearabia PRO, comprises six Arabic lifestyle and entertainment channels, including three from leading Middle East broadcast group MBC.

Fully-assembled through Eutelsat’s turnkey content delivery system CIRRUS, Telearabia PRO is available through the Hotbird satellite neighbourhood located at 13 degrees East.

Eutelsat CIRRUS is the ideal delivery system for our new Telearabia PRO offer, combining the strengths of traditional DTH with next-generation features, which will greatly benefit from the reach of Eutelsat’s Hotbird neighbourhood,” said Cedric Aoun, President of Mondo Globo/MCNC.

“By adopting this turnkey assembly solution, we have been able to offer the first comprehensive Arabic TV offer to the hospitality market in Europe,” he added.

Edwardian Hotels London is the first hotel brand to confirm the Arabic TV platform, providing what it calls a “home away from home” experience for guests from the Middle East and North Africa (MENA).

“This partnership is an innovative response to feedback from our Middle Eastern guests who regularly express to us a desire to catch up with their favourite Arabic programmes while staying in our hotels,” said Nick Kalsi of Edwardian Hotels London.

Gerry O’Sullivan, Eutelsat’s executive vice president, Global TV and Video said: “I am very pleased that our new TV solution has already found its first home with Mondo Globo. The selection of Eutelsat CIRRUS by Mondo Globo illustrates its benefits as a one-stop shop solution for greenfield platforms looking to take a fully-integrated solution to market”.