The integration with GrayMeta's platform allows users to more efficiently create multiple content versions and more easily manage media libraries through its rich metadata search features, the company said.

“We’ve seen rapid adoption of our Connect tool because of the cost and time savings it provides,” said Aaron Sloman, CTO of OWNZONES. “By combining our platform with robust data created by GrayMeta’s platform, we’re stepping beyond traditional workflows, performing functions only possible with the cloud and its scale. We’re excited to strengthen our partnership and deliver an improved user experience for media and entertainment producers.”

The OWNZONES Connect component-based digital supply-chain solution is cloud-based, and allows users to transform their content into any major format and deliver it to multiple endpoints. Those endpoints could be a broadcast outlet, pay-TV or OTT. The integration of data created by the GrayMeta platform will be used for content searchability for content libraries, making it easier to customise content for different languages and versions.

The integration enables proxy generation and API compatibility that surfaces data created by GrayMeta into the Connect UI; automated search using data created by AI to search for video content and create different versions; the ability to plug into best-of-breed artificial intelligence and machine-learning services; and automated migration into the cloud.

“Combining the data of the GrayMeta Platform with OWNZONES’ Connect is a first in the entertainment industry, enabling users to leverage an unparalleled amount of information to find content easier than ever,” said John Motz, CTO at GrayMeta. “This is the first of many integrations and we’re excited to introduce powerful new features that will benefit both our customer bases.”