Comcast denies dropping Apple TV for Xfinity app | Cable | News | Rapid TV News
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In an attempt to refute a widely distributed report in the US that it was dropping plans to launch an Apple TV app for its Xfinity TV customers, Comcast has slammed such reporting inaccurate and wrongly conflating a number of issues regarding its platform strategy.

comcast 10 oct 2018The report had suggested that the US cable giant would not use Apple TV both for cable TV services but also in terms of streaming and would instead focus on developing solutions based on Roku which were owned by pay-TV provider Sky and which Comcast now owns after the long-drawn mega-acquisition in 2018.

In its statement Comcast said that the report contained ‘numerous inaccuracies’ and ‘wrongly conflates’ individual business dealings and relationships from Sky, fellow subsidiary NBCUniversal and Comcast Cable.

In the rebuttal, Comcast said that no such decision had been made and stressed that its hardware strategy was wide and varied. “While more than two-thirds of our Xfinity TV customers have [flagship whole-home platform] X1, today, we also provide our customers choice and flexibility in accessing their video subscription on their owned devices. Xfinity TV customers can currently access their subscription via the Xfinity Stream app on iOS and Android mobile devices, and on computers and laptops via the Xfinity Stream web portal.

Customers can also access their subscription on the TV via the Xfinity Stream app for Roku devices and Samsung smart TVs (and soon LG and Sony smart TVs as well) or use their Xfinity credentials to authenticate more than 130 networks across more than 20 devices including Apple TV, Roku, Amazon Fire TV, Google Chromecast, and Xbox One, among others, or via CableCARD devices like TiVo.”

Concluding, Comcast added that it was actively in talks with other device manufacturers to distribute the Xfinity Stream app through its Xfinity TV Partner Program which it said continued to enable it to expand the range of devices customers could use.