Lush moves into entertainment with creative hub | VOD | News | Rapid TV News
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Aiming to develop, create, commission and deliver film and television, podcasts, books, music and events, ethical cosmetics company and global activist Lush has announced today the launch of a new entertainment creation hub.

lush lushpresents 1Feb2019The new Lush Presents is the culmination of a plan begun in 2016 when the company established a media-creation division in London’s Soho in response to increased employee and customer interest in the video, publishing and music content it broadcasts through its online VOD platform Lush Player and live events. The content produced by Lush Player, which boasts an engaged audience of many thousands across its channels, is anchored in entertainment that addresses the company’s core humanitarian, environmental and animal-welfare principles.

The Lush Presents team has been put together by Lush veteran Matthew Shaw with the film division led by documentary filmmaker, Paul Williams (Tony Conrad: Completely in the Present; The Ballad of Shirley Collins).

“The last two years have been spent figuring out how we can bring Lush’s global network, access and values to creative storytelling across all platforms and media,” Shaw explained. “We want to use the principles at the heart of Lush — equality, inclusion, respect for humans, animals and our planet — to create entertainment that reflects the age we live in and the world we now inhabit. This is a huge opportunity for a company that strives to be in the vanguard of good business practice and we’re seeking like-minded partners to help us create content that entertains, inspires, informs, shocks, amuses, but above all speaks the truth.”

The first projects to be announced under Lush Presents are development deals with controversial filmmaker Julien Temple (The Great Rock ‘n’ Roll Swindle; Absolute Beginners; Glastonbury) and the award-winning writer, performer and provocateur Mark Thomas (The Mary Whitehouse Experience; The Mark Thomas Comedy Product).

The project with Temple consists of a biographical documentary feature, Demand The Impossible, about the life and work of Jamie Reid, one of the UK’s most influential radical artists for the last fifty years, while the deal with Thomas will result in a six-part documentary and podcast series written and produced by the activist comedian, entitled Brit-ish - examining the state of the nation and how we got here