CES 2019: 8K Association officially launches | 4K/UltraHD | News | Rapid TV News
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A group of display technology brands have formed the 8K Association (8KA), signing a memorandum of understanding (MOU) to form a non-profit organisation to advance their common vision and mission.
8k 9 jan 2019Founding companies for the 8KA include panel supplier AU Optronics (AUO) along with consumer electronics giants Hisense, Panasonic, Samsung Electronics and TCL Electronics. Panel supplier Samsung Display is also in the process of joining the 8KA.

Specific goals of the organisation include: Promoting 8K TVs and 8K content to consumers and professionals; helping educate consumers and professionals about the 8K ecosystem; helping secure 8K native content for members; encouraging service providers (especially OTT) to develop 8K offerings; facilitating communication within 8K ecosystem to help with commercialisation; developing initial technical requirements for 8K input signals; and developing initial 8K TV categories and minimum specifications for image quality.

The organisation will work on developing the entire value chain for 8K with an initial focus on supporting the early commercialisation and adoption of 8K TVs.

The 8K Association will not only provide an effective introduction to 8K technology but will also accelerate the beginning of the 8K era,” said Hyogun Lee, EVP, Visual Display Business, Samsung Electronics. “By leading the early stages of ecosystem development, Samsung will further solidify its global leadership in the 8K market.”

"8KA helps to accelerate the development of 8K eco-system and the popularization of 8K products,” added Weidong Liu, the chief scientist of Hisense Electronics. “Hisense will bring 8K ULED products to market and will provide consumers with excellent picture quality and extraordinary visual experiences.”