IPTV takes reign in Spain | Media Analysis | Business
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Data from the National Commission on Markets and Competition (CNMC) in Spain has revealed that in the first quarter of 2018 IPTV services are the most popular audio-visual option in a country also with a hot pay-TV industry.
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The CNMC survey found that overall revenues from audio-visual services in Q1 2018 stood at €1.068 billion, inching up by a single percentage compared with the same point a year earlier. Of this figure, pay-TV made up 52.1% of the total accrued while free-to-air TV services made up 40%. Pay-TV revenues totalled €556.6 million, growing by 6.1% on an annual basis, while the free-to-air sector contributed €427.5 million, falling 4.8%.

Spain’s pay-TV subscriber audience also grew significantly, growing 10.4% compared with 2017 to result in 137,000 net additions in the quarter, taking the total past the 6.7 million mark. The IPTV arena though was the majority option for Spanish viewers with 4.2 million subscribers, 62% of the total. Packaged offers that include pay-TV recorded a new record with almost 6 million subscriptions, of which 5.6 million had contracted a quadruple-play pack combining voice and fixed and mobile broadband, with subscription to pay-TV.

Giving the IPTV market impetus was a strong fixed broadband market that had by the end of Q1 2018 grown by 3.^ year-on-year to total 14.6 million lines in the country. Fixed broadband penetration increased to reach 31.3 lines per 100 inhabitants and that of fixed telephony fell to 41.7. Spain’s broadband big three of Movistar, Vodafone and Orange Spain maintained their grip on the market accounting for around 91% of the lines, both in telephony and fixed broadband. Adding subscribers from Basque Country operator Euskaltel and Grupo Másmóvil, the total was 99%.

As seen clearly over 2017, Spain is rapidly becoming a fibre country and the CNMC survey found that the number of active FTTH broadband connections 7.13 million, 34.4% more than a year ago. Just over two-thirds of all fixed broadband lines had a speed of 30 Mbps or higher and 4.3 million had speed of 100 Mbps or more.