MarVista secures Eastern Europe volume content broadcast licence deals | Deals | News | Rapid TV News
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Aiming to take advantage of its multi-genre film catalogue, MarVista Entertainment (MarVista) has concluded negotiations with multiple Eastern European broadcasters that will see over 120 of its titles airing in Hungary, Bulgaria and Poland.

marvista 11Oct2018In Bulgaria, MarVista has licensed over 70 film titles to bTV Media Group, the first time the broadcaster has licensed content from the independent studio. The films, both new and catalogue titles, encompass a variety of thriller, family, romance, disaster and holiday genres, including the 2017 SXSW adventure thriller The Archer, along with elevated thrillers 12 Feet Deep, Sleepwalker, and holiday movies A Cinderella Christmas and Married by Christmas.

Also new to the MarVista client roster is StoryTV in Hungary. StoryTV picked up rights to 35 of MarVista’s new titles, including the romance Autumn Stables, along with the thrillers, which aired this year on Lifetime in the US, including Dangerous Date, The Nanny Betrayal, and Murder with a Twist, among others.

Telewizja Polska (TVP) in Poland has been licensing MarVista movie titles since 2016 and has grown its order book year-on-year across the thriller and romance genres. Among the titles TVP selected are thrillers Cradle Swapping and Degrees of Fear, alongside romantic movies like the fun-loving Love at First Bark and Love Strikes Twice.

“TVP Poland has been a consistent buyer of MarVista movies for several years, and we are happy that Hungary’s Story TV and bTV Bulgaria, are new broadcast partners for MarVista, which is testament to the appeal and popularity of our content,” said MarVista’s head of global distribution, Jody Cipriano. Each of these broadcasters picked up rights for thrillers, romance, family, action/disaster, and holiday fare validating our commitment to producing movies with high production values, recognisable talent and engaging storylines. It’s a formula that continues to work for us around the globe.”