Mexico’s Totalplay will use the MediaKind Encoding Live video processing solution to support its migration to the cloud, and enable the delivery of its IPTV pay-TV content in Mexico.
The virtualised solution enables Totalplay to deliver next-generation immersive TV services while driving operational efficiency through the use of container technology, the companies said.
“We set out to engage our customers in Mexico by providing smart television services with high-quality content,” said Julio Trejo, IPTV director, Totalplay . “Migrating to cloud architectures is vital for the future as our viewers increasingly demand to be immersed in a wider range of content, including HD services. Deploying MediaKind’s Encoding Live solution enables us to respond to these changes easily, quickly and cost-effectively.”
Totalplay previously deployed MediaKind’s IPTV encoders to enable live content and VOD services in several formats, including CBR SD/HD, ABR and 4K, across 20 Mexican cities. This latest deployment will move operations to the cloud, utilising existing MediaKind video processing software licences.
“As consumers continue to expect high-quality content on their own terms, the media industry must shift its focus towards cloud-based services that deliver their content reliably and efficiently,” said Clayton Cruz, SVP, Latin American Sales, MediaKind. “Our Encoding Live solution leverages the power of the cloud to reduce costs and enable operators to deliver the highest video quality and media experiences for viewers. We are delighted to extend our partnership with Totalplay and give them the unique ability to repurpose existing hardware and software licences, while migrating to IP-based solutions that leave them safe in the knowledge that their infrastructure is future-proof.”