PBS taps BBTV to protect show IP on YouTube | Security | News | Rapid TV News
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US public broadcaster PBS and PBS Distribution have selected BroadbandTV (BBTV) and to manage fan-uploaded content on YouTube for content security purposes.

nova 10 august 2018BBTV’s Professional Services team utilises VISO NOVI, a proprietary service that detects, tracks and measures fan activity associated with premium content.

“The entertainment industry is facing a lot of challenges – not the least of which is protecting our intellectual property (IP),” said Andrea Downing, co-president of PBS Distribution. “We need a suite of tools to be successful, and BroadbandTV will be a powerful ally in managing our content on YouTube.”

The BBTV implementation will focus on popular PBS shows, including NOVA, FRONTLINE and Nature, as well as PBS KIDS series.

“We’re helping PBS control their premium IP across digital, opening up new opportunities and further connecting them to their digital fans,” said Lewis Ball, VP, Interactive, e-Commerce and Professional Services, BBTV.

FremantleMedia, the NBA, Sony Pictures, Turner, Univision, Viacom and Warner Bros also use BBTV’s content management services.