Endemol forms first LATAM deal for Family Food Fight in Argentina | Deals | News | Rapid TV News
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Global content creator, producer and distributor Endemol Shine Group has announced the first Latin American deal for new culinary competition format Family Food Fight.

endemol latam 9aug2018Family Food Fight claims to take homestyle cooking to a new level as family recipes, rich in tradition and shared over generations, are put on display. The show focusses on relatable, home-cooked meals, aiming to inspire budding home cooks to don their aprons and get into the kitchen together.

Originally created by Endemol Shine Australia, Family Food Fight is an original format developed with Channel Nine. Consistently ranking as the broadcaster’s highest rating show of the day when it launched it has recently been renewed for a second season, while ABC has commissioned Endemol Shine North America to create a version in the US which is currently in production.

Endemol Shine Latino has now been commissioned to make a local Argentinian adaptation for Telefe. The Argentinian series is now casting for transmission later this year and will be known locally as Familias Frente A Frente, desafio en la cocina.

Commenting on the deal Michelle Wasserman, SVP of licensing and content development for Endemol Shine Latino said: “Family Food Fight perfectly blends two of the ingredients that Latin Americans hold dear—family and cooking. It is a hugely warm, fun, highly spirited and addictive format and we believe that partnered with Telefe, we have the ideal recipe for success.”