US online TV service fuboTV has added local business and tech news network Cheddar to its line-up.
Programming includes Cheddar’s full live channel and on-demand content, comprising interviews and segments as well as Cheddar Originals, content delivered on-demand. Cheddar and fuboTV will also work together on videos for social media distribution.
“Cheddar brings more live business news to fuboTV, which features the most popular sports, entertainment and news programming,” said Katie Curley, director of content strategy and acquisition, fuboTV. “While our subscribers depend on fubo for our deep sports programming, including the World Cup, they love to experience our full complement of programming that appeals to the entire family. Cheddar brings an independent news voice that bolsters our growing news offering.”
“Two types of content need to be consumed live: sports and news. fuboTV has built its service on this notion,” said Daniel Schneider, VP of business development of Cheddar. “As cord-cutting and cord -having increase, the addition of Cheddar gives fubo subscribers instant access to the most interesting and relevant business news.”