LATAM broadcasters go all-in for the World Cup | Programming | News | Rapid TV News
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The galacticos of the Latin American broadcasting industry are teaming up with local media to deliver what they feel will be highly-innovative, comprehensive coverage of the sports event of the year in the region.
world cup 09 june 2018
With eight LATAM countries fighting for the world throne — including perennial-favourites Brazil, Argentina and Uruguay — regional fans are counting down to Russia 2018 to kick off on 14 June. DIRECTV, Globo and Televisa are the big TV players to follow during the one-month football event, but several local broadcasters have also much to say in terms of coverage and innovation.

The AT&T pay-TV operator is the only one delivering the 64 games live, 32 of which will be exclusive across Latin America. DIRECTV will be also delivering a 4K feed in Argentina, Chile, Colombia, Ecuador, Peru and Uruguay.

Additionally, the entire championship will be delivered via streaming for mobile devices and additional features like VR will be available.

In Brazil, football lovers will have several options to follow the action. Globo will broadcast all of the tournament’s matches, 56 of which will be live, through its free-to-air (FTA) channels and the pay-TV network SporTV. FOX Sports will also partially cover the event for pay-TV subscribers. The leading Brazilian broadcaster will deliver an Ultra HD feed of SporTV, though it will only be available for certain Samsung Smart TV models.

In Mexico, Sky will carry the coverage on pay-TV, while Televisa will share free-to-air (FTA) rights with its direct competitor Azteca, which has enabled a 24/7 World Cup channel.

In addition to DIRECTV Sports, Argentinian fans will be able to follow the albiceleste, on TyC Sports and the public, free-to-air broadcaster. Canal 13, TVN, and Mega will also cover the World Cup in Chile, while Tigo Sports, Red Unitel, and Red UNO will share rights in Bolivia.

Half of the games will be free-to-air in Colombia across RCN and Caracol, while the 64 matches will only be available on DIRECTV. The same situation is found in Ecuador, Peru and Venezuela, where the AT&T operator will share coverage with RTS, Latina and Venevision, respectively.

Movistar Play and Sky will carry only-mobile coverage in Central America, sharing the scenario with local broadcasters like Cabletica (Costa Rica), Televicentro (Honduras), and Tigo Guatemala.