Producer RedOne’s song One World, featuring Adelina and Simon Fuller’s latest project Now United, will be the musical backdrop to beIN Sports’ coverage of next month’s FIFA World Cup.
RedOne, who has won three Grammys and written and produced hits for Lady Gaga, Jennifer Lopez, Enrique Iglesias and Usher, is now working on introducing new talent. One World is the first single from this latest endeavour.The anthem will be released on 30 May, along with a video directed by Daniel Zlotin, filmed in the Russian capital Moscow and Moroccan seaside resort Agadir.
It will be featured on all beIN Sports channels during the month-long football fiesta across the Middle East, North Africa (MENA) region and in France.
The prestigious football tournament kicks off on 14 June, with Russia taking on Saudi Arabia in Moscow’s Luzhniki Stadium. The final will be held in the same venue on 15 July 2018.
