Chile’s pay-TV market grew by almost 7% over the last year, with Telefónica and DIRECTV driving most of subscribers’ additions according to the official figures revealed by the market authority Subtel.
By the end of 2017, there were 3.29 million pay-TV homes in Chile, Almost 250,000 new subs were added throughout the year, meaning a 6.9% growth.
In a very balanced market, technologically speaking, satellite TV players accounted for 1.66 million subs and cable TV for 1.63 million. However, cablecos reported a 10.2% growth while satellite players saw a 5.9% increase.
Liberty Latin America’s VTR continues leading the market from a solid position with 1.06 million subs. Evolution was almost flat for the leading player, especially during the last quarter of 2017.
Subtel also found that Telefónica was the market’s second largest operator with 683,000 pay-TV households, reporting a 5.4% growth. AT&T’s DIRECTV continues growing as the third largest player, accounting for 652,000 homes and delivering a 13.2% growth during the year.
Claro, which once was the second most important player in Chile’s pay-TV, continues losing subs. After decreasing by 3.5% during the year, it ended 2017 with 397,000 homes.