Asia Pacific pay-TV sector swells subs, revenues | OTT | News | Rapid TV News
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The Asia Pacific pay-TV market has set course to increase its subscription base by 78 million by 2023, with China and India acting as catalysts, according to a study from Digital TV Research.

Asia Pacific pay TV 5 April 2018Pay-TV revenues are also set to grow by US$2.73 billion in the same period to $37.89 billion, says the analyst. By then, the combined trinity of China, India and Japan are set to account for two thirds of total pay-TV revenues in the Asia Pacific.

In terms of subscribers, China and India will account for 81% of the region’s total of 686 million by 2023. “China will add 33 million subscribers between 2017 and 2023 and India will increase its total by 28 million. However, six of the 22 countries covered in this report will lose subscribers between 2017 and 2023. Taiwan will be the biggest loser – with subscribers down by 10.3%,” said Simon Murray, principal analyst, Digital TV Research.

Half of the region’s new pay-TV subscriptions, amounting to 37 million, will receive services through digital cable. Analogue cable subscriptions will fall by 52 million in the same six-year period, according to the **Asia Pacific Pay TV Forecasts** report.

Internet Protocol Television (IPTV) services will attract another 67 million customers in the region, and pay satellite TV platforms draw 26 million extra subscriptions, believe analysts.

Six countries in the Asia Pacific will see declining pay-TV revenues between 2017 and 2023. These include Japan, which will record a fall of $623 million; South Korea with a $225 million decline; and Hong Kong whose pay-TV revenues will fall $89 million.

Conversely, India will see an additional $1.6 billion in revenues for its pay-TV sector; China’s revenues will rise another $924 million; and Indonesia’s pay-TV operators will collect an extra $472 million.