NAB 2018: Next Gen TV van to ferry show attendees around the LVCC | Broadcast | News | Rapid TV News
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As an indication of just how far mobile video has travelled, literally, the forthcoming NAB Show will feature a custom 11-seat vehicle, dubbed the Next Gen TV Autonomous Transport.

atsc3.0 4 april 2018The vehicle will display local broadcasts powered by the newly released ATSC 3.0 broadcast transmission standard while shuttling attendees between the Central and South Halls of the Las Vegas Convention Center (LVCC).

The van, supplied by Keolis North America, will include LG Electronics ATSC 3.0 television receivers and monitors that will display live broadcasts over the air from an experimental Sinclair Broadcast Group Next Gen TV transmitter facility more than ten miles away. The shuttle will transport attendees from the southwest corner of the outdoor/mobile media exhibits to the South Hall during exhibit hours beginning at noon on Monday 9 April.

“Once again, NAB Show is the place to see groundbreaking technology applied in new ways,” said NAB CTO Sam Matheny. “This is the first time an autonomous vehicle and Next Gen TV have been combined to provide a powerful glimpse of the future. Riding in a driver-less vehicle is a revealing moment for people to see where the future of mobility is taking us, and viewing live HD broadcasts while doing so really highlights one of the great opportunities that broadcasters have in deploying the ATSC 3.0 standard.”

An identical but stationary shuttle will be featured in the Road to ATSC 3.0 exhibit in the Central Hall Lobby, co-sponsored by NAB, the Consumer Technology Association and the Advanced Television Systems Committee. In addition to highlighting the mobile reception capabilities of ATSC 3.0, the exhibit will showcase demonstrations of next-gen capabilities, including UltraHD TV, HDR video, immersive audio, and personalised and addressable content.

“The key to success for ATSC 3.0 is the standard’s flexibility,” said LG Electronics USA SVP of public affairs John Taylor. “Broadcasting high-definition pictures to moving vehicles like this – as well as Ultra HD to fixed receivers, interactive services, advanced emergency alerting and other advanced features of the standard – underscores the broad value proposition of Next Gen TV.”