Beyblade Burst expands in Europe | Deals | News | Rapid TV News
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New York City-based entertainment rights management company Sunrights has expanded distribution for kids show Beyblade Burst to the Netherlands and Belgium.

sunrights 6 march 2018The anime series introduces viewers to Valt Aoi, who is crazy about Beyblade, the phenomenally popular spinning top that has been fuelling competitions from schoolyards to global tournaments for over a decade. Valt’s best friend since childhood, Shu Kurenai, is hailed as a Beyblade prodigy and has already been named as one of the National Beyblade Tournament’s Supreme Four. Inspired by Shu’s accomplishments, Valt sets his sights on reaching heights of his own.

Nickelodeon in Belgium has licensed the show’s full first-season run of 51 episodes and will begin airing them 12 March, with five new episodes each week in French. Picking up the season’s second half (episodes 27-51) will be Medialaan’s children’s entertainment channel, Kadet (also in Belgium), and RTL 7’s B.O.Z. entertainment platform in the Netherlands. The additional episodes will begin airing on Kadet on 31 April and started airing on B.O.Z. in February.

“We are pleased that these channels have found initial success with Beyblade Burst and are committed to carrying the series, which is garnering a huge response from viewers,” said Kaz Soeda, MD, Sunrights.

“As the series has progressed, audiences have grown and the Beyblade Burst fan base in the Netherlands and Belgium has surpassed even our own expectations. We look forward to continuing our licensing relationships with Nickelodeon, Medialaan and RTL, and we’re confident that the Beyblade Burst phenomenon will only continue to grow throughout the region.”