Eccho Rights feeds Turkish delight to Telefe | Deals | News | Rapid TV News
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Viacom’s free-to-air (FTA) network in Argentina has signed a Turkish series deal with Eccho Rights.

eccho telefe 14 feb 2018Under the terms of the agreement with the Swedish distributor, Telefe will bring more Turkish drama to the Latin American region, in which it has been successful before.

The FTA broadcaster has picked up Brave and Beautiful and Insider, two of the most watched series of 2017 in Turkey, both produced by Ay Yapim. In addition, Telefe has signed up the second season of Green Yapim’s Eli.

“As the leading network in Argentina, we need the best content. With these two series from one of the world’s top producers we are once again providing the best in international television for our viewers,” said Mercedes Feu, manager of acquisitions, Telefe.

Following audience success in its home country, Insider has travelled to other territories, including Chile, where it’s being broadcast by the FTA channel Mega. Brave and Beautiful has sold to over 60 countries worldwide.

“These two series are a perfect example of what makes Turkish Drama so successful. On the one hand, with Brave and Beautiful you have a cast with a huge international following, a powerful family story and a great romance. And with Insider’s success we see that though the themes are somewhat darker, with more crime and action, the storytelling is still at an emotional level that locks in viewers and generates real loyalty amongst audiences,” added Laura Minarro, acting head of sales for LATAM at Eccho Rights.