Delivered through the AWS Elemental MediaConvert and AWS Elemental MediaPackage, the move is designed to more easily facilitate secure cloud-based video delivery and enable pay-TV operators, broadcasters and over-the-top (OTT) providers to process and deliver high quality video streams for broadcast television and multiscreen devices with the security, scalability and simplicity of cloud-based solutions.

By using MultiRights OTT, Verimatrix says that operators can deploy premium multinetwork services with the knowledge that they have a platform that will accommodate evolving security regimes and business models while ensuring differentiated multiscreen video services across all device categories. It also brings set-top boxes, consumer devices and HTML5 browsers under a unified rights management security umbrella to enable secure premium content playback.

The AWS Elemental MediaConvert file-to-file video transcoding service works directly with MultiRights OTT, creating on-demand assets for both broadcast and multiscreen delivery. Video providers also have the option to deploy MultiRights OTT on-premises, as a virtualised instance hosted in-house by the provider, or via a cloud hosting and management service with 24/7/365 support. The multi-DRM solution also accommodates optional video watermarking and real-time, cloud-based analytics for premium video services.

"This advancement of cloud-based workflows is a significant milestone in the industry's transition to the virtualisation of video infrastructure," said Verimatrix CTO Petr Peterka (pictued). "MultiRights OTT is designed to provide a frictionless viewing experience through an advanced multi-DRM platform for premium services. Our API integration with AWS Media Services addresses the diverse constellation of video providers moving at different rates towards the goal of complete cloud-based and virtualised operations."