Amazon has reached an agreement with Spain’s main TV networks – RTVE, Atresmedia, and Mediaset – to increase the local catalogue of its video-on-demand (VOD) service in the country and in Latin America.
Under the terms of the agreement, Amazon Prime Video will add 34 series produced and broadcast by such networks.
“We are happy to be able to deliver this local content to our users. Thanks to the agreements we offer the best of Spanish TV while strengthening Amazon Prime Video as a global streaming service with most Spanish-language content,” claimed Christoph Schneider, director, content acquisition, Amazon Prime Video.
The deal reached with Atresmedia includes award-winning series like Vis a Vis and Velvet, and two original productions that haven’t yet been premiered by the network, Presunto Culpable and Matadero. The TV show Allí Abajo will also be added to Amazon’s VOD catalogue both in Spain and Latin America.
Following its international partnership with Netflix Atresmedia continues to gain ground as a Spanish-language content provider for the emerging digital video platforms.
As for Mediaset, the media company has sold series like El Príncipe, La que se avecina and El Accidente, while La Verdad will be added to the platform once it has premiered in free-to-air (FTA) TV.
“Through this agreement, Mediaset extends its international footprint and opens an interesting distribution window for its products,” said Manuel Villanueva, director, content, Mediaset España.
Produced by Mediapro, prime time hit Estoy Vivo leads RTVE’s contribution to the Amazon Prime Video catalogue. The series will be also available for Latin America’s subscribers. The public broadcaster has also sold Isabel, Reinas and Águila Roja, among others.
“RTVE is well aware of the changes the video scene is going through,” pointed out Rodolfo Domínguez, commercial director, RTVE. “This agreement with Amazon proves it, as we intend it to be the first step of a long-term relationship between both companies.”