iQIYI content set for TVB, Astro, StarHub and Netflix | Deals | News | Rapid TV News
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China’s online video operator iQIYI is expanding its international audience, following a raft of original content distribution deals with both Asian and global platforms including Netflix.

Chosen IQIYI 4 Dec 2017Chosen, an action thriller co-produced by iQIYI and Sony Pictures, is to premiere on iQIYI and Netflix in January next year. The trilogy, adapted from the hit American TV drama, will feature Chinese stars and be available to viewers worldwide.

Netflix has also secured the rights in Southeast Asia to the iQIYI crime series Burning Ice, produced by Han Sanping and starring Chinese art house favourite Qin Hao.

Online drama Tiensin Mystic, which recently premiered on iQIYI’s streaming platforms in China and Taiwan, has been picked up by TVB for streaming in Hong Kong and Macau, while Astro will broadcast the show in Malaysia and Brunei. The adventure drama, set in the 1930s, will also air in Singapore on StarHub.Netflix hosts the rights to Tiensin Mystic in other overseas territories.

We are very pleased that iQIYI’s original content has been well received among international distributors,” said Chen Xiao, vice president of distribution with iQIYI. “In future, we are looking forward to producing more high quality shows and bringing them to the audience both locally and globally.”

Tientsin Mystic premiered on iQIYI’s video streaming platform in China in July 2017. It had been viewed nearly two billion times by the end of November, and is set for a sequel next year.

Burning Ice has been watched 480 million times since it became available on iQIYI in September 2017, the company said.

These content deals follow previous overseas sales for iQIYI’s self-produced drama series The Mystic Nine and campus romance With You.

The entertainment company is also hoping for international interest in some of its 2018 projects: youth romance My Huckleberry Friends, My Classmate From Far Far Away, produced by Chinese director and actress Xu Jinglei, and Sword Dynasty, a costume epic action drama directed by Feng Xiaogang.