K-Pop’s G-Dragon fires Kocowa’s Thanksgiving shows | Programming | News | Rapid TV News
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Korean online platform Kocowa is set to stream a G-Dragon concert for K-Pop fans in the US over the Thanksgiving holiday period on 23 November.

G Dragon 21 November 2017Exclusive footage from rapper G-Dragon’s Seoul concert from his 2017 World Tour Act III marks the start of an increased focus on Korean music content on the nascent streaming platform, aimed at audiences in North and South America.

Operated by KCP, a joint venture between the three largest Korean broadcasters KBS, MBC and SBS, Kocowa launched in the US in July 2017. It offers three subscription tiers – daily (for US$0.99), monthly ($6.99) and annual ($69.99). Kocowa also offers an advertising-based option, which enables free viewing of content within 24 hours of release.

“K-Pop is one of Korea’s most successful export products. Korean musicians have become a cultural force on the world stage. The music genre captures the lifestyle of Korea’s youth. It is a perfect fit for the Kocowa platform, as we bring the biggest contemporary entertainment Korean stars, including G-Dragon, to US screens,” said Kocowa CEO Jeongsik Kim. “K-Pop content has become a key pillar of our programming strategy to cater to the increasing demand for K-pop shows.”

Among the other available K-Pop content is Weekly Idol, which boasts past appearances from Billboard award winner BTS, boy band Big Bang and girl group Girls’ Generation (SNSD). Popular bands also appear on Show! Champion, a weekly music show hosted by comedian Kim Shin-young, and US audiences can also enjoy The Unit: Idol Rebooting Project, hosted by Korean musician Rain.

In November, Kocowa will also debut a slate of programming including Korean dramas Two Cops, She’s Not a Robot?!, Money Flower and Judge vs Judge. New variety shows on the platform include Yo-! Welcome to Korea and Little Too Crazy.

“I believe K-Pop content is the power that fuels Kocowa’s platform and our engagement with Kocowa fans on social channels, including Facebook, Instagram, YouTube and Twitter. Based on viewer data, we increased the number of our TV programmes starring K-pop singers, such as WANNACITY, Weekly Idol, and It’s Dangerous Beyond the Blankets, as part of our strategy,” Jeongsik Kim added.

K-pop star Suzy features in the drama While You were Sleeping, while SNSD’s Soo-Young stars in Man Who Sets the Table. The hit series School 2017 also features singer Gugudan Kim Se-Jeong.

KCP estimates that there are 35 million K-Pop and K-Wave fans globally, with eight million based in the US.