Netflix has revealed plans to gradually increase the rates of its multiscreen options in many countries around the globe.
Following the announcement in the US, prices will rise across Europe, including Spain, the UK, Germany, France, Italy and Portugal. Rates had already been increased in Scandinavia earlier this year, along with several Latin American countries.
As in the US, the price of the basic standard plan for Netflix will remain the same, but the plans allowing viewing on two screens and on four screens will rise. In Europe, the first one will cost one more euro (from €9.99 to €10.99) and the second one will increase by €2, reaching €13.99. In all these countries, rates had not been increased since the platform’s arrival.
Despite outperforming its own financial expectations, Netflix’s bet on content acquisition and production is enlarging the expenses bill for the streaming company.