Imira seals deals for kids content across LATAM | Deals | News | Rapid TV News
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Ahead of MIPCOM and MIP Junior, Spain’s Imira Entertainment has announced major content deals with Netflix, Telefónica’s Movistar TV, Globosat and VTR, among other operators.

lucky fred 05 october 2017Extending its sales push around the globe, Mira has sold the series Bat Pat to Netflix for streaming in Latin America (except for Brazil) and Spain, following a seven-title agreement with the subscription video-on-demand (SVOD) leader earlier this year.

Telefónica is also adding seven titles to its Movistar TV platform in Ecuador and Peru, and VTR is taking six of Imira’s titles to Chile. Brazil’s Globosat has also acquired Hogie the Globehopper and YoYo.

In addition to these agreements, Germany’s Super RTL is taking the 52 episodes of Lucky Fred’s season two, which Imira is currently co-producing with Telegael and Toonz Media Group. And Telecom Italy has picked up the first three seasons of Larva for its Tim channel. Discovery will air Bunyan & Babe and US Ion Media Entertainment is taking Sandra, the Fairy-tale Detective.

Imira’s CEO, Sergi Reitg, said: “Imira is coming to Mipcom with an excellent sales evolution in recent years, which has enabled us to incorporate new titles of the highest level and quality, and with worldwide rights.”

“The current growth situation of the market, coupled with a better kids’ catalogue with worldwide rights and our dubbing and materials delivery system, make Imira an ideal partner for international linear broadcasters, new platforms and pay-TV channels,” added the executive.