Fox launches three channels on Etisalat’s eLife | Deals | News | Rapid TV News
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Fox Networks Group (FNG) has launched three more channels on Etisalat’s eLife IPTV service, bringing its UAE tally to 15.

Fox Lifestyle TV 3 Oct 2017Fox Life, comprising travel, health, interior design and cookery programming, will be joined by Fox Crime and Fox Rewayat, which features international content dubbed into Arabic.

“The three new Fox channels are linear television channels, but they are also what we call OTT-ready, which means if you have an eLife app, these channels will be available to stream through it,” Sanjay Raina, general manager and senior vice president of FNG Middle East, told UAE daily The National.

As well as western shows such as Jamie Oliver’s Quick and Easy, and Home Free, an American reality TV series hosted by Mike Holmes, Fox Life will include The Open Road (pictured), a localised series which follows two women riding their motorcycles across the UAE, Jordan and Lebanon.

“We want to help shape our viewers’ aspirations, whether by introducing them to a horse-riding holiday across Mongolia or, as in The Open Road, showing two emancipated women riding across the Middle East on motorbikes. And these are shows that aim to suit a range of generations, because aspirations have no age bar,” Raina added.

Fox Crime, which is also being added to eLife, is dedicated to investigative shows and will air fiction and non-fiction series, plus thrillers and documentaries.