The deal includes the movie channel FilmBox, the sports channels FightBox HD and Fast&FunBox HD, a classic and independent movie channel FilmBox Art House, a documentary channel about nature and human civilization called DocuBox, plus FunBox UHD, which delivers lifestyle, adventure, travel and performing arts programming in Ultra HD.

“Today’s strategic announcement with SPI International is in line with our long-term strategy to partner with global players bringing the best in content to UAE. Etisalat eLife TV subscribers will be able to access world class entertainment and content bringing the best quality to customers. E-vision partnership with SPI reiterates our commitment to deliver comprehensive content to our client as a pioneer and trusted content aggregator in the region,” said Humaid Sahoo, CEO, E-Vision.

Murat Muratoglu, head of distribution for MENA, Turkey, APAC, Russia and CIS, Baltics, Bulgaria and Ex-Yugo, SPI added: “We are excited to bring our channels to E-Vision’s viewers in the Middle East. SPI channels offer top quality programming spanning from live MMA events, Formula One, amazing wild life documentaries to award-winning cinema masterpieces and blockbusters. We are glad to strengthen SPI’s collaboration with Etisalat in order to grow our TV brand and develop our business in the Middle East.”