US pay-TV market loses over 600,000 subs in Q1 2017 | Pay-TV | News | Rapid TV News
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New research from Dataxis has found that the pay-TV market in the United States started 2017 with a slight decline, with subscribers falling year-on-year by 0.61% to reach 100.3 million for the first quarter of 2017.


dataxispaytv 16july2017The analyst says that underlining trends shows an erosion from several quarters. Compared with Q4 2016, cable remained relatively stable, down 0.17%, amounting to 58.4 million subscribers, whereas DTH fell 1.32% to 33.2 million subscribers. Dataxis believes that IPTV confirmed a clear downward trend with 6.3 million subscribers, slipping 3.1% annually while linear OTT pay-TV services were the only services to show a growing trend with a base of 2.4 million subscribers, up 6% year-on-year and now accounting for 2% of the market.

Dataxis added that in terms of companies, the pay-TV market is led by AT&T Group (DIRECTV USA, AT&T, DirecTV Now), with a 25% share. Comcast  holds the second place with 23% of total subscribers and Charter completes the podium with 17% of the market share.

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