Turner’s Levy joins Simulmedia Board | Ad Tech | News | Rapid TV News
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David Levy, president of Turner, has joined the Simulmedia Board of Directors, replacing Rachel Lam, former head of Time Warner Investments, who has retired.

david levy turner“This is an important time to have David, one of the undisputed innovators in the television industry, join our board given the scale that Simulmedia has now achieved and the growth of the data-driven TV advertising which is now becoming mainstream with virtually all TV network companies offering solutions,” said Dave Morgan, founder and CEO of Simulmedia.

“David spear-headed key initiatives to help define the future of TV, from new over-the-top streaming services to industry-driven advanced advertising coalitions like OpenAP. Over the past decade, he has been key mentor to me on the television industry, the future of TV and the video ad ecosystem and Time Warner has been a long-time investor in Simulmedia.”

Levy added: “This is transformational time for the liner television business with the ability of companies like Simulmedia to show brands how to reduce their costs to activate customers and understand how data-targeted commercial achieve higher sales. Dave and Simulmedia were ten years ahead of the market in seeing how greater data-driven accountability and precision to achieve business outcomes, were going to impact television. I am very pleased to be invited on to the Board.”