Roku adds Estrella TV streaming channel | Deals | News | Rapid TV News
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LBI Media’s Estrella TV streaming channel has been added to Roku streaming players and Roku TV models in Mexico.

estrella tvEstrella TV’s Spanish language programming is now available from the Roku Channel Store in Mexico, which already includes more than 2,500 streaming channels.

“Estrella TV’s launch on Roku streaming players and Roku TV models in Mexico represents Estrella’s first entry into international distribution,” said Cathy Lewis Edgerton, SVP, distribution and affiliate sales, LBI Media. “We see Mexico and Latin America as a huge growth opportunity for Estrella TV and they will continue to be a significant area of focus for our organisation. We are excited to have the opportunity to offer Mexican audiences access to our library of top-of-the-line programming through our partnership with Roku.”