2017 Super Bowl becomes first VR UHD-enabled Big Game | Programming | News | Rapid TV News
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This year’s dramatic Super Bowl, the 51st iteration of the American football championship, became the first to get Ultra HD virtual reality (VR) coverage.

UHD Near live End to End VR SolutionFOX Sports and LiveLike teamed up to offer a virtual and interactive lounge during the showdown between the New England Patriots and the Atlanta Falcons — an epic battle that saw Tom Brady’s team triumph in overtime in what many are calling the greatest comeback in the sport’s history. The Falcons had been leading 28-3 late until late in the game until Brady drove his team to tie the game at the end of normal time and then win by 34-28 in the over-time period.

The VR lounge presented highlights from the game in near real-time via the Fox Sports VR app for iOS and Android devices. Thus, each viewer equipped with VR handset could experience the game in the same way as sit in a VIP lounge in the stadium. ATEME’s advanced video compression technology underpinned the effort.

To make coverage possible, six Ultra HD cameras were placed in strategic locations around the stadium in Houston, which hosted the game; each camera then streamed its feeds over-the-top (OTT) using TITAN, ATEME’s software-based encoder-transcoder.

“We have worked very closely with ATEME for many years,” said Fabrice Lorenceau, founder and LiveLike head of production. “The scalability and bandwidth efficiency of TITAN Live and TITAN File matches our VR broadcast specificities as well as our customer’s requirements. On top of that, they provide a pristine video quality, which is crucial to get the best user experience.”